AR Shopping in Retail

 

When using AR, a person's hand held device's camera or computer vision technology uses context to overlay information on a photo of the environment. The purpose of AR shopping in retail is to increase customer satisfaction and cut expenses. The most effective use of AR is for consumers to get an idea of how different items will look in their homes. Here are a few examples of products available through AR. Let's take a look at a few of them.

First of all, AR shopping allows users to try on products in the shop. This method can reduce the number of returns and increase the order size. It also allows customers to view and try on different products before they purchase. A shopping cart that contains items with different color or texture may not be as effective as the one with the same shade as a similar item in another color. This solution helps customers choose more appropriate items and reduces buyer's remorse.

Second, AR shopping can help reduce the number of visitors who abandon a store without making a purchase. When a customer views a product in a store, they can try it on and buy it with a click of a button. With AR shopping, consumers don't need to return items that don't fit, and they don't have to buy multiple sizes to try on the same product. Additionally, with AR shopping, the chances of buying an item and having it sent back are reduced.

In addition to the new tool, AR shopping can help retailers reduce the number of returns, which can be detrimental to retailers. By eliminating the need to buy more than one size, PICTOfit eliminates the need for retailers to purchase multiple sizes. It also reduces the amount of packaging needed for every purchase, which reduces the carbon footprint of the brand. As more brands adopt the technology, more brands are sure to follow suit. So, how can AR shopping improve the retail experience?

In the early days of AR shopping, the technology was viewed as gimmicky, but the benefits were soon discovered. Using AR to increase conversions is a great way to boost sales, and it's already being used by major brands such as MAC. In the future, more companies will be incorporating this technology into their stores. The possibilities for this technology are endless, and it's only a matter of time until companies decide to embrace it fully.

AR shopping can improve sales. It reduces the number of returns, which is a major concern for retailers. By displaying all of the possible styles of a product, a person can see whether it fits. With the help of AR, a consumer can easily visualize an item in their home and can see how it will look in the room they have chosen. A user can also save an AR snapshot of an item to view it later.